Interactive content for digital signage

[Terrell, Trey]

I actually have some quantitative data for this one! We have an
interactive kiosk set up in the front of our library
(http://touchkiosk.library.oregonstate.edu) which has a number of buttons
for study room reservation, maps, computer availability, staff directory,
class schedule, and hours. It uses custom google analytics events to track
the length of viewing of a specific ³pane² as well as how many times a
pane is selected. Since it was launched (April 2013) the numbers look like
this (% is number of times picked/total picks and seconds is average
viewing time):

Room Reservation: 40.22% - 75.65 seconds
Maps: 20.40% - 47.19 seconds
Computer Availability: 13.36% - 15.21 seconds
Directory: 9.88% - 55.85 seconds
Classroom Schedule: 8.07% - 14.04 seconds
Hours: 8.07% - 35.82 seconds

A note about the times - the panes time out automatically after 60 seconds
unless interacted with or switched away. So if it¹s above 60 seconds they
interacted past the timeout period, if not then they¹re clicking away most
of the time. I should also say that the numbers are likely skewed based on
how interactive a pane is - patrons seem to interact longer with the more
³fun² ones like room reservation, directory, and hours.

If you have any questions feel free to shoot me a note,

Trey Terrell
Programmer Analyst
trey.terrell at oregonstate.edu
Oregon State University Libraries
Corvallis, OR 97331





On 7/18/14, 7:35 AM, "David S Vose" <dvose at BINGHAMTON.EDU> wrote:

>We will be installing interactive digital signs in our main library
>this fall. One sign will be at our entrance and one will be in the
>lobby. The draft plan is to provide interactivity that will allow
>patrons to browse to floor plans, hours and schedules, directories, a
>campus map, and an "about the libraries" section.
>
>I would be interested to learn what type of interactive content others
>have found to be most popular and useful to students and what
>interactive content did not turn out to be particularly successful.
>
>Thanks,
>
>David Vose | Geography, Data, Government Information, Law
>Binghamton University Libraries, POB 6012, Binghamton, NY 13902-6012
>dvose at binghamton.edu | 607.777.4907 | Downtown Center: 607.777.9275
>
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2014-07-18