Beyond Usability Testing: Other Research Methods (online class)

[Rory Litwin]

Beyond Usability Testing: Other Research Methods

Instructor: Sonali Mishra
Dates: September 1-28, 2013
Credits: 1.5 CEUs
Price: $175

http://libraryjuiceacademy.com/047-beyond-usability-testing.php    

This four-week, asynchronous online course will cover a selection of user research methods, including user interviews, surveys, observational studies, and A/B testing, that can be used to answer different questions from usability testing. In this course, you will learn how to design each type of study, what kinds of questions it can answer, and what its strengths and limitations are. You will learn about good practices when interviewing, things to watch out for when creating surveys, and how to set up observational studies and A/B tests. As a class, we will discuss how to act on your findings.

This course can be taken as one of six courses needed to earn our Certificate in User Experience (UX), but can be taken as a stand-alone course as well.

Sonali Mishra is a User Experience Specialist at the University of Michigan Library in Ann Arbor, MI. She plans and conducts user research for the library website, specializing in qualitative research methods. She also acts as a UX designer for the website, providing expertise in usability, strategic planning, and overall user experience. 


Library Juice Academy
P.O. Box 188784
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Tel. 218-260-6115
inquiries at libraryjuiceacademy.com
http://libraryjuiceacademy.com/

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2013-08-21