[Web4lib] Google Analytics

[Kozlowski,Brendon]

Just as a followup to Stacey's solution to link tracking...  Using the trackPageviews method will also increase your overall visitor/visits/pageviews hit counts for your own domain.  Since this is probably what you want on some of your links, that's a great solution - just be sure that if you're tracking outbound links to other websites that are not your own you do one of two things:
 
1. Set up your account to separate the external links as something separate
...or...
2. Use event tracking as suggested by someone else for external links not part of your own domain/website structure.
 
That way your overall stats figures aren't off their expected margin by leaps and bounds.  :)  Google Analytics is quite powerful, and there are books written specifically for it. See if your institution has one or two, and if not, perhaps it's time to get a copy.  Enjoy!
 
 
 
Brendon Kozlowski
Web Administrator
Saratoga Springs Public Library
49 Henry Street
Saratoga Springs, NY, 12866
[518] 584-7860 x217

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