[Web4lib] Announcing! REINVENTED REFERENCE 4: EMERGING TECHNOLOGIES FOR REFERENCE SERVICES RUSA MARS/RSS Preconference - ALA Annual Conference, Anaheim, CA -

[Jami Haskell]

**Apologies for cross-posting***

REINVENTED REFERENCE 4: EMERGING TECHNOLOGIES FOR REFERENCE SERVICES RUSA
MARS/RSS Preconference *
*FRIDAY, JUNE 27, 8:30 a.m. - 5:00 p.m.
Event Code: RU3*

How can you best use online reference services, instant messaging, texting
and other available technologies to provide virtual reference? How can
social networking be used to enhance and extend reference services? How do
you address privacy issues, administration and staff buy-in, skill set
development, and marketing as you work to implement these changing
technologies?

Come join your colleagues during the ALA Annual Conference to hear from
nationally-recognized experts on these topics:

   - Keynote speaker *Cathy De Rosa*, Vice President for the Americas and
   Global Vice President of Marketing for OCLC, leads the market research team
   at OCLC which produced the report *Sharing, Privacy and Trust in our
   Networked World* (http://www.oclc.org/reports/sharing/default.htm).
   - *Michelle Jacobs*, Emerging Technologies and Web Coordinator at the
   UCLA College Library, will talk about texting for reference services.
   - *Caleb Tucker-Raymond*, Oregon Statewide Digital Reference Service
   Coordinator for the Multnomah County Library, will provide further insight
   into virtual reference.
   - *David Lankes*, Director of the Information Institute of Syracuse
   (IIS), the first ALA Office for Information Technology Policy Fellow as well
   as noted speaker on participatory librarianship will delve further into the
   area of social networking as a reference tool.

Sponsored by CSA RefWorks, Paratext, and OCLC QuestionPoint, this exciting
and informative preconference occurs on Friday, June 27, from 8:30am to 5:00
pm.

Morning and afternoon refreshments as well as lunch are included in the
registration fee. (ALA Member $240; Division/RT Member $190; Student/Retired
Member $105; Non-member $315)

More information about the ALA Annual Conference (including
preconferenceregistration) can be found at:
http://www.ala.org/ala/rusa/rusaevents/rusaannual/preconferencesa/precon.cfm

Early bird registration ends March 7!

Hope to see you there,

Jami Haskell
Pre-conference Planning Committee