[Web4lib] Brilliant Database Marketing Campaign

[Geer, Caroline]

John,

Obviously, your mind and heart are in the right place. "To the pure, all
things are pure ..." (Titus 1:15) <grin> 

Caroline Geer
Information Resources Librarian
Margaret Estes Library
LeTourneau University
Longview, Texas 75607-7001
   * 903.233.3272

-----Original Message-----
From: web4lib-bounces at webjunction.org
[mailto:web4lib-bounces at webjunction.org] On Behalf Of John Reynolds
Sent: Wednesday, September 19, 2007 10:12 PM
To: web4lib at webjunction.org
Subject: Re: [Web4lib] Brilliant Database Marketing Campaign

Wow -I've been seeing those since I was an adolescent boy and never
realized she was nekkid! Wonders never cease.

On 9/19/07, Janice Christopher <Janice.Christopher at uconn.edu> wrote:
>
> And for me -- I grew up in Wyoming and now live elsewhere -- the whole
campaign brings on a mighty big pang of homesickness.
>
> It *is* a "nekkid wench reading a book", BTW. You see enough mudflaps,
you know...
>
> janice
> -------------
> Janice Christopher
> Catalog Management Librarian
> Univ. of Connecticut
> 860.486.2636
> janice.christopher at uconn.edu
>
>
> > -----Original Message-----
> > From: web4lib-bounces at webjunction.org 
> > [mailto:web4lib-bounces at webjunction.org]On Behalf Of Robert L. 
> > Balliot
> > Sent: Wednesday, September 19, 2007 10:57 AM
> > To: 'K.G. Schneider'; web4lib at webjunction.org
> > Subject: RE: [Web4lib] Brilliant Database Marketing Campaign
> >
> >
> > Greetings Karen,
> >
> > When I look at the graphic
> > <http://www.wyominglibraries.org/images/mudflap-girl-bookmark.
> jpg> , I do
> not see a
> "nekkid wench reading a book".  I see a silhouette 
> <http://en.wikipedia.org/wiki/Silhouette>
> the resembles a person reading a book.
>
> I guess that is part of the brilliance of the campaign - the graphic 
> triggers an emotional reaction irrelevant to the message that broadens

> the impact of the message. In your case, it brought out a pirate, in 
> others it might bring out someone's inner leprechaun 
> <http://en.wikipedia.org/wiki/Leprechaun> .
>
> *************************************************
> Join: http://gotbooks.ning.com/
> Robert L. Balliot
> 1-401-441-5763
> Skype: RBalliot
> Bristol, Rhode Island
> http://oceanstatelibrarian.com/contact.htm
> *************************************************
>
> -----Original Message-----
> From: web4lib-bounces at webjunction.org
> [mailto:web4lib-bounces at webjunction.org] On Behalf Of K.G. Schneider
> Sent: Wednesday, September 19, 2007 10:15 AM
> To: web4lib at webjunction.org
> Subject: Re: [Web4lib] Brilliant Database Marketing Campaign
>
> Arrr, me beauties, what says "I love libraries" better than a nekkid 
> wench reading a book?
>
> (Sorry, the pirate in me could not resist)
>
> K.G. Schneider
> kgs at freerangelibrarian.com
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