Death Of Popup Ads Near?

[Blake Carver]

CNET Says Ask Jeeves joins several other sites on the anti-pop-up 
bandwagon, including AOL, iVillage, and Infospace. Google has stated they 
hate them as well. They say it's a trend that analysts predict could 
portend the death of such ads on many other popular sites, such as Yahoo 
and MSN.

"Web sites now think they can't afford to anger consumers," said Jim Nail, 
an analyst with Forrester Research, a research company. "This will pretty 
much be the death of pop-ups. But they still will be included in the pool 
of stuff you can do, with a much smaller percentage of total online ad unit."


Here's Google's Stance:
http://www.google.com/help/nopopupads.html

And the CNET Story:
http://news.com.com/2100-1023-962641.html?tag=fd_top_4

Metafilter has a great list of popup killers:
http://metatalk.metafilter.com/mefi/2705#52618



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Blake Carver
Web Librarian
The Ohio State University Libraries
     See Also:
     www.LISNews.com