Threads without subject lines
John Pull
jpul at loc.gov
Mon Nov 2 09:17:29 EST 1998
I can't be the only one noticing the numerous postings to WEB4LIB
without a subject line. By now, it's infamous: "Subject: [WEB4LIB] Re:"
Take a moment to type an appropriate subject line. As Jakob Nielsen
wrote:
"Microcontent [such as email subject lines] needs to be pearls of
clarity: you get 40-60 characters to explain your macrocontent. Unless
the title or subject make it absolutely clear what the page or email is
about, users will never open it." (cf.
http://www.useit.com/alertbox/980906.html)
NB: Jakob's site "Alertbox" is an invaluable resource for anyone
involved with the Web. http://www.useit.com/alertbox/
John Pull, Digital Conversion Specialist <jpul at loc.gov>
Rare Book & Special Collections Div., Library of Congress
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