Primary Research Group Inc. has published the Survey of Best Practices in Digital Image Management, ISBN 978-157440-256-8

[James Moses]

Primary Research Group Inc. has published the Surveyof Best Practices in Digital Image Management, ISBN 978-157440-256-8
 
The study presents the results of a survey of the imagemanagement policies of 64 organizations: colleges, museums, government agenciesand private businesses, with data broken out separately for each.  The exhaustive study covers a myriad ofissues including: cataloging and metadata, marketing and distribution, use ofimage management software and services, revenues and sales strategy,promotional uses of images, use of images on social media sites such asFacebook and on image sharing sites such as Instagram and Pinterest.  
 
The study also looks at the type of images maintained andhow these images were acquired, through, for example, in-house scanning,outsourced scanning, digital creation at the outset, or purchased from acommercial vendor or other means.  Thereport describes the type of digitization standards used, the use ofcrowdsourcing, spending on rights and licensing, methods of image retrievalavailable to end users, permissions protocols, discovery and access tools,digital preservation policies and more.
 
Just a few of the report’s many findings are that: 
 

97% of     higher education institutions in the sample considered in-house scanning     to be their most popular means of image acquisition.
Only     9.52 percent of survey participants, or 6 out of 63, provide screen shots     for retrieval.
57.14     percent of all survey participants provide high resolution images for     retrieval. This is more popular among museums/government agencies, where     75 percent provide such high resolution images.
26.98     percent of all survey participants provide collection access through     Flickr,
Among     the 27 participants that use standardized content descriptions, 44.44     percent use CCO (Cataloging Cultural Objects), 29.63 percent use DACS     (Describing Archives Content Standards), and the remaining 25.93 percent     use MARC. 


Trudy Levy assisted Primary Research Group with thequestionnaire development for this report. Trudy Levy is a founding member ofthe Image Consultant Cooperative and a consultant on image management fornumerous museums and libraries including the San Francisco Public Library,CALIFA and others.  A graduate of MountHolyoke College, Trudy has written on digital asset management for InformationWeek, SPECTRA, Professional Photographer, the Seybold Report, MacWeek and otherpublications.
 
For further information about this 275-page study view ourwebsite at www.PrimaryResearch.com.


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2013-09-23
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