[Web4lib] FW: MA Digital Asset Management (MADAM) at King's College London

Roy Tennant tennantr at oclc.org
Mon Apr 18 10:12:10 EDT 2011


Posted on behalf of Anna Ashton,
Roy

------ Forwarded Message
From: "Ashton, Anna" <anna.ashton at kcl.ac.uk>
Date: Mon, 18 Apr 2011 14:18:50 +0100

 
MA Digital Asset Management (MADAM) at King¹s College London
 
Admissions open for 2011 entry
<http://www.kcl.ac.uk/prospectus/graduate/index/name/digital_asset_managemen
t/alpha/d/header_search/>
 
The MA in Digital Asset Management at King's College London responds to the
increasing demand for digitally literate professionals to work in the
content industries, including cultural heritage institutions and business.
It is the only programme of its kind in the UK. Students will acquire both a
thorough grounding in the theory, and a range of strategic, technical and
practical skills that will enable them to take up leadership roles in the
area of Digital Asset Management (DAM), and related areas such as MAM
(Marketing Asset Management), ECM (Enterprise Content Management) and MedAM
(Media Asset Management).
 
If you would like to discuss any aspect of the programme, please contact
Tobias Blanke at tobias.blanke at kcl.ac.uk
 
Digital Asset Management is an emerging field and to reflect that students
will read, assess and critique a range of theoretical approaches taken from
archival science, library science and information science, and management
and business studies.  This will provide a well-rounded understanding of the
requirements across domains and prepare students for the practice based
elements of the course, where they will learn essential skills in workflow,
metadata, taxonomy/ontology, security, digital rights and DAM systems, as
well as more advanced topics such as semantic and social web or digital
preservation. Close links with the content industries through a successful
internship programme provides students with first-hand experience in
building and providing DAM services.
 
Teaching provides access to a wealth of expertise in the creation,
management and preservation of digital materials and takes place in one of
the College's most desirable research spaces on the Strand. The refurbished
Anatomy Theatre & Museum  <http://atm.kcl.ac.uk/about> is a flexible
workspace that encourages creativity and development and gives students
unrivalled access to state-of-the-art technology and video conferencing
facilities. 
 
MADAM is taught jointly by the Department of Digital Humanities
<http://www.kcl.ac.uk/artshums/depts/ddh/index.aspx>  and the Centre for
e-Research <http://www.kcl.ac.uk/iss/cerch>  at King¹s College London.
Lecturers are experts in the field, combining knowledge of the theory and
methods underpinning DAM with practical experience in developing and running
DAM services. 

More information on the King¹s website:
http://www.kcl.ac.uk/artshums/depts/ddh/study/pgt/madam/index.aspx
___
 
Anna Ashton
Communications & Administrative Officer
 
Centre for e-Research
King's College London
26-29 Drury Lane
London, WC2B 5RL
 
Tel: 020 7848 2689
Fax: 020 7848 1989
 
http://www.kcl.ac.uk/iss/cerch
Follow us on Twitter @CeRch_KCL


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