[Web4lib] Use of QR Code

Alvare, Luz Marina (IFPRI) l.alvare at CGIAR.ORG
Thu Jul 15 17:19:14 EDT 2010


It has worked, even though we still have some issues as some phones can't read the code, in some cases.  Problems that we are facing, recently, when we created a mobile site for IFPRI, it was set up to recognize if it was a mobile source, to take them to the mobile site.  When the QR code of books now are being read by some of the smart phones, instead of going to the landing page of the book, it is taking them to the mobile page.  

 

We have no feeling on the usage yet.  Visitors coming from a mobile application is increasing, but these not necessary come from the QR codes.  This questions make me think that a way to count these may be if we create a bit.ly link in the URL of the code instead.

 

Since May  when our mobile application went up this is the traffic:

May 431 visitors

June 686

July 1-15 366

 

Luz Marina

 

From: William Helman [mailto:william.helman at gmail.com] 
Sent: Wednesday, July 14, 2010 9:16 PM
To: Alvare, Luz Marina (IFPRI)
Cc: web4lib at webjunction.org
Subject: Re: [Web4lib] Use of QR Code

 

I have plans for trying out the QR codes on journals linked to their e-format idea.  Has it worked well for you?  Do you have any feeling on the usage stats for the codes?  (Even anecdotal would be interesting.)

 

Thanks,

 

  -Bill

 

On Wed, Jul 14, 2010 at 4:47 PM, Alvare, Luz Marina (IFPRI) <l.alvare at cgiar.org> wrote:

We are using it in our publications and it points to the DOI which immediately conducts the serach and brings the publication to screen.

We have also used it in flyers and bookmarks that we distribute to announce publications or sites that we wnt people to go.


Luz Marina Alvaré
Head, Library and Knowledge Management
International Food Policy Research Institute, IFPRI
2033 K Street, NW
Washington, DC 20006-1002 USA
Tel: +1-202-862-5614
Fax: +1-202-467-4439
www.ifpri.org






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