[Web4lib] Link to Library site on College website

Leo Robert Klein leo at leoklein.com
Mon Jan 25 17:13:48 EST 2010


Richard Wiggins wrote:

> And back to the nav topic: demand to see the search logs.  I've looked at
> search logs for several major universities, and "library" is a top 10 search
> term (regardless of whether there is a link on the home page).
> 
> If your Web or IT people aren't doing search analytics, they are not
> competent to comment on this issue.
> 

Bingo.  If one out of ten visits consists of users looking for 
'library', it's a strange approach to design to have no link marked 
'library'.  In fact, you'd expect such a link to be there and given at 
least as much prominence as all the other 1 out of 10 destinations.

LEO

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