[WEB4LIB] RE: marketing, lobbying, and vendors

K.G. Schneider kgs at bluehighways.com
Sat Nov 20 15:41:13 EST 2004


> Unfortunately, many non-profit and arts organizations do not do a very
> good job of marketing themselves, either.

The ACLU has done remarkably well, increasing its membership (and its
revenue stream) through ad campaigns. 

Karen G. Schneider
kgs at bluehighways.com





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