[WEB4LIB] FTC to search engines: Disclose paid links

[gary]

Bernie and others: 

On the VAS&ND (http://resourceshelf.freepint.com) 
I also have a link to the full-text of the FTC 
opinion discussed in the article. 

Direct at: 
http://www.commercialalert.org/PDFs/ftcresponse.pdf 

The original complaint was filed about a year ago with the FTC. 
This article from 7/12/01 by Danny Sullivan has details. 
http://searchenginewatch.com/sereport/01/07-ftc.html 

cheers, 
gary 

P.S. I post new material to the VAS&ND daily. I've also just added an RSS feed
http://resourceshelf.freepint.com/resourceshelf.xml



Quoting "Sloan, Bernie" <bernies at uillinois.edu>:

> "Internet search engines that take money from Web sites in exchange for
> prominent placement should make that practice clearer to Web users, federal
> regulators said Friday."
> 
> Story at:
> 
> http://www.cnn.com/2002/TECH/internet/06/28/search.engine.ads.ap/index.html 
> 
> Bernie Sloan
> Senior Library Information Systems Consultant
> University of Illinois Office for Planning and Budgeting
> 338 Henry Administration Building
> 506 S. Wright Street
> Urbana, IL  61801
> 
> Phone: (217) 333-4895
> Fax:   (217) 265-0454
> E-mail: bernies at uillinois.edu
> 
> 
> 


-- 

Gary D. Price, MLIS
Librarian
Gary Price Library Research and Internet Consulting
gary at freepint.com

The Virtual Acquisition Shelf and News Desk 
http://resourceshelf.freepint.com