Improving ranking -Reply
Bas Peters
bpeters at idc.nl
Mon Jun 22 10:30:22 EDT 1998
What about the Dublin Core element set? I know it is still rarely used,
but are there any web search engine that index dublin core meta tags
properly? Is there a future for Dublin Core to gain access to web sites?
Bas Peters
IDC Publishers
> -----Original Message-----
> From: Martin Courtois [SMTP:courtois at gwis2.circ.gwu.edu]
> Sent: Monday, June 22, 1998 3:34 PM
> To: Multiple recipients of list
> Subject: Re: Improving ranking -Reply
>
> I've been working with a faculty member in the Computer Science dept.
> at
> University of Tennessee, Knoxville to test the ranking capabilities of
> major WWW search engines. We just finished analyzing 6000 pages
> retrieved
> by searches and we're surprised at the results. Even for a very
> simple
> test, such as "Are any pages that do not contain all search terms
> ranked
> higher than pages that do contain all search terms?," search engines
> showed error rates of 8 to 30 percent for the first 100 items
> retrieved.
> Tests for proximity of terms and location of terms (meta tags, title,
> headings, etc.) were even worse, with error rates of up to 80%.
>
> With the dynamic nature of the Web, secrecy of ranking algorithms, and
> spamming/spoofing techniques, it's difficult to achieve consistent
> results
> from search engines. I think Danny Sullivan
> (www.searchenginewatch.com)
> offers the best advice for techniques to achieve the best ranking
> possible
> without turning this into a full-time job or costing way too much.
>
> Several people have commented on search engines' use of meta tags.
> Keep
> in mind that Excite ignores all terms in meta tags. Lycos indexes
> these
> terms, but they are treated as any other text, i.e., they do do not
> receive a relevancy boost.
>
> Marty
>
> ***********************************************************
> Martin Courtois
> Electrical Engineering/Computer Science Reference Librarian
> Gelman Library
> George Washington University
> 2130 H St., N.W.
> Washington DC 20052
> Phone: (202) 994-0684
> FAX: (202) 994-1340
> E-mail: courtois at gwu.edu
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