[Web4lib] Link to Library site on College website

Robert Balliot rballiot at gmail.com
Fri Jan 29 11:35:52 EST 2010


:)  You clicked on the link through G-Mail and the algorithm kicked in with
the information associated with the post.

R. Balliot
http://oceanstatelibrarian.com





On Fri, Jan 29, 2010 at 11:24 AM, Brian Gray <mindspiral at gmail.com> wrote:

> When I click on the link you provide, the 3rd link in the list is the UNLV
> Libraries and the 4th is the special collections.
>
>
> Brian Gray
> mindspiral at gmail.com
> bcg8 at case.edu
>
>
>  On Fri, Jan 29, 2010 at 10:35 AM, Robert Balliot <rballiot at gmail.com>wrote:
>
>> I agree with you about the 'Compting' unit, unless the Library is at
>> UNLV<http://www.unlv.edu/>.
>>
>> :)
>>
>> Let's look at the results of the acronym search - UNLV in Google:
>> UNLV<
>> http://www.google.com/search?sourceid=navclient&ie=UTF-8&rlz=1T4GGIR_enUS214US214&q=unlv>
>>
>>
>>
>> Although the description of UNLV states it is a "premier metropolitan
>> research university"
>> none of the top results or even the Google featured links include
>> 'library'.  So, someone in marketing
>> decided to call UNLV a "premier metropolitan research university" but did
>> not value and validate the
>> research resources by marketing the library.
>>
>> On the other hand, strong marketed library content can create links from
>> all
>> sorts of keywords and phrases back to
>> the University site and validate the University presence on the web as a
>> "premier metropolitan research university".
>>
>>
>> R. Balliot
>> http://oceanstatelibrarian.com
>>
>>
>> On Thu, Jan 28, 2010 at 9:15 PM, Richard Wiggins
>> <richard.wiggins at gmail.com>wrote:
>>
>> > This thread is so much a throwback -- to 1992, to 1994, to before, and
>> > since.
>> >
>> > Should the electric utility that provides power to the campus have a
>> link
>> > from the university home page?
>> >
>> > Should the campus police?
>> >
>> > Should the ambulance services that respond when you call 911 to report
>> an
>> > accident?
>> >
>> > For campuses that reside in northern climes, should the department that
>> > plows the roads in winter have a link from the university home page?
>> >
>> > Should that department that runs the campus phone system -- almost
>> > irrelevant to students in 2010?
>> >
>> > Should the Compting unit?
>> >
>> > Should central Administration?  The president?
>> >
>> > Should the city in which the campus resides have a link, to appease
>> > town/gown relations?
>> >
>> > I believe the answer to all of these is resoundingly NO.   The
>> university
>> > home page does not exist to serve those who seek to proffer content.
>>  It's
>> > about faculty, staff, students, parents, prospective students, alums,
>> and
>> > donors.  It's not about any person or entity in the ivory tower.
>> >
>> > Now, should the Library have a link from the institutional home page?
>> >
>> > My instinct is:
>> >
>> > -- Yes.
>> >
>> > -- But many university library home pages are more about the library as
>> a
>> > department than about the services people seek, so, maybe no.
>> >
>> > Now: make the case.  What value do you offer that's as sought or needed
>> as
>> > much as Admissions, Academic Calendar, Athletics, and the rest?
>> >
>> > /rich
>> >
>> >  On Thu, Jan 28, 2010 at 8:56 PM, Robert Balliot <rballiot at gmail.com
>> >wrote:
>> >
>> >> I never saw hp.com come up in the search engines or any other .com
>> when I
>> >> searched 'Jane Austen'
>> >> or 'diabetes treatment'. Never saw an Archie, Veronica or Jughead
>> search
>> >> yield results from there either.
>> >>
>> >> I wonder what the computing processing power of those 750
>> >> computers<http://en.wikipedia.org/wiki/Infinite_monkey_theorem>would
>> >>
>> >> equate to today?
>> >>
>> >> R. Balliot
>> >> http://oceanstatelibrarian.com
>> >>
>> >>
>> >>
>> >>    On Thu, Jan 28, 2010 at 8:32 PM, John Fereira <jaf30 at cornell.edu>
>> >> wrote:
>> >>
>> >> > Robert Balliot wrote:
>> >> >
>> >> >> Yes, Bill, it is marketing.  If there had been active marketing
>> going
>> >> on,
>> >> >> libraries would dominate the web today and securing budgets and
>> funding
>> >> >> would be much, much easier.
>> >> >>
>> >> >> When I interned in reference at Brown University back in 1993-1994
>> at
>> >> >> their
>> >> >> brand new '21st Center Reference Desk'  search results would most
>> >> likely
>> >> >> come from an academic institution in lovingly handcrafted hypertext.
>> >> >> With
>> >> >> the heavyweights of the Web represented by the academic offshoots of
>> >> >> ARPANET, the edu sites dominated. Commercial was very limited.
>> Mozilla
>> >> and
>> >> >> the Yahoo! index rocked.
>> >> >>
>> >> >
>> >> > I'd be curious to see some actual statistics on this.  I was working
>> as
>> >> a
>> >> > systems administrator at a division of a large .com organization in
>> >> 1993.
>> >> >  It was about that time that we moved to new facility and we had
>> about
>> >> 750
>> >> > machines on the intranet (with full internet access).  That was just
>> >> one,
>> >> > albeit one of the larger ones, division in the company.  I just
>> looked
>> >> up
>> >> > their DNS record and it indicated that hp.com was registered in
>> March
>> >> of
>> >> > 1986, although we had a well established UUCP network before that.
>> >> >
>> >> >
>> >> > And, we had PCs, Macs, and Unix on the same desk.
>> >> >>
>> >> >
>> >> > I have that today.
>> >> >
>> >> >
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>> >>
>> >>
>> >
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