[Web4lib] Google Analytics

Robert L. Balliot rballiot at oceanstatelibrarian.com
Fri Feb 19 12:28:54 EST 2010


I have found AWStats to create some very odd results from AOL
accounts.  If you have a site with over 10K visitors a day, reliable
aggregate data trumps detail.

*************************************************
Robert L. Balliot
Skype: RBalliot
Bristol, Rhode Island
http://oceanstatelibrarian.com/contact.htm
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-----Original Message-----
From: web4lib-bounces at webjunction.org
[mailto:web4lib-bounces at webjunction.org] On Behalf Of John Bickar
Sent: Friday, February 19, 2010 12:23 PM
To: Web4lib at webjunction.org
Subject: Re: [Web4lib] Google Analytics

Hi all,

I just wanted to add that, although GA is quite powerful and useful, one 
of its limitations is that it it only tracks usage for visitors who have 
Javascript turned on and aren't blocking it for your site.

Comparing and contrasting GA stats with server logs (using something 
such as AWStats for Apache) will yield more reliable data than GA alone.

Also, Google's Webmaster Tools 
<https://www.google.com/webmasters/tools/> provides some data that GA 
doesn't.

-John Bickar
Stanford University Libraries







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