[Web4lib] FW: RFPs for Biomedical and Life Sciences Division,
Special Libraries Association (SLA) Web Site Redesign
drewwe at MORRISVILLE.EDU
Wed Nov 8 15:34:43 EST 2006
Posting for Claudia Lascar of CUNY.
Biomedical and Life Sciences Division, Special Libraries Association
(SLA) Web Site Redesign
The Biomedical and Life Sciences Division (DBIO) requests proposals for
the revision and redesign of their existing website located at
Please submit your proposal no later than December 15, 2006.
Website redesign project must be completed by June 30, 2007.
Our goals for the new web site redesign are to promote the Division's
image and services; increase membership; facilitate two way
communication; encourage initial and return visits through improved
usability and appeal; and capture the interest of our members and
potential members by its format, ease of use, attractiveness, color, and
identifiable logos. It is expected that the redesign will create an
infrastructure that makes the site easier to maintain, to add new
content and to make future improvements. The DBIO website is hosted by
SLA, our parent organization.
With this website we wish to communicate that DBIO is part of SLA, the
leading global organization for innovative information professionals and
their strategic partners. DBIO supports information professionals who
are working or interested in the life sciences and related disciplines,
through education, advocacy and networking. DBIO Division needs to have
its own identity separate from our parent organization (www.sla.org)
while still maintaining a synergy in look and feel between the two. The
Medical Section serves as a forum for our members who are engaged or
interested in health care. We want to personalize the Medical Section
with a separate logo, and offer web content specific to this segment
attributes, while maintaining consistency in "look and feel" throughout
the entire DBIO site.
Under the guidance of the DBIO Website redesign committee, the
successful candidate will perform the following activities:
Designing the overall message and the appropriate "look and feel" to
communicate visually with members and potential members:
* Logos. Design two interconnected logos: the Biomedical and Life
Sciences Division (DBIO) logo and the Medical Section logo with a
relatively minimalist design, to indicate that the Medical Section is
part of the DBIO. These logos need to look professional, unique and
appealing in conveying the slightly different subject focus, such as
life sciences and medicine respectively of DBIO and the Medical Section.
Also these logos need to be compatible with the SLA visual identity logo
* Layout. Enhance the overall aesthetic appeal of the existing
content by creating a layout that will communicate our brand and
purpose. The layout and overall design of the page should help the user
to spot the various elements of the page intuitively.
* Web interface aspects. Design a website that is not
graphics-intensive that contains quick-loading, easily accessible pages,
and is consistent throughout in font colors, terminology, layout,
navigation and appearance.
* Color. Use high-contrast text color combinations, high contrast
panel color combinations, and plenty of white space to enhance
readability in order to convey a professional and prestigious look to
* Navigation. Web site navigation should be apparent through each
page by the use of a clear and intuitive menu system. Improve
information architecture, categorization and labeling to achieve
shorter, simpler tasks and greater cross-site consistency.
* Interactivity. Each web page should display a permanent menu
that contains the following subject headings: DBIO Home, Medical Section
Home, SLA Home, Contact Us, Join, and Feedback. Feedback is a form/ pop
up menu which users can use to respond to a poll (How would you rate
this page? or anything else we might need to know). This permanent menu
also should include a full-text search feature with relevancy sorting,
and a site map with auto-change indexing/ updating.
Standards and Guidelines:
* All web pages will comply with SLA guidelines and standards. The
SLA Web Site Style Guide will be provided upon request. All web pages
will comply also to web accessibility standards of the Americans with
Disabilities Act (ADA), with exceptions where it would be cost
Web Programming and Scripting Languages:
* Design templates, interactive forms, and CGI files as needed.
It is mandatory to code in one of two the programming languages ASP or
* Make it dramatically easier for us to add pages and manage page
content using the web authoring tool Macromedia Dreamweaver (highly
recommended but not mandatory). You will be assigned a
password-protected space on the network.
Testing and Validation:
* Develop and test prototypes with multiple graphical browsers,
and on different platforms (Mac, PC, and UNIX). Ensure accurate HTML
1. Knowledge in site design, architecture, good navigation
methodologies, search engine optimization and maintenance.
2. Demonstrated initiative and creativity in planning and
3. Excellent communication and interpersonal skills.
Send proposals, including: a cover letter addressing the required
qualifications as well as what the applicant can do to enhance the DBIO
Web site; a resume/ portfolio demonstrating the applicant's Web
publishing abilities; a list of references from most recent projects,
and a bid for services to be provided. Send Proposals via e-mail
(attachments are acceptable) with the Subject line: DBIO WEB SITE
REDESIGN APPLICATION to Claudia Lascar at clascar at ccny.cuny.edu, no
later than December 15, 2006. You will be notified of our decision in
PLEASE NOTE: Dependent on caliber of design offered, budgetary
constraints of the organization restrict the DBIO Web site redesign bid
range to $1,000 to $5,000 U.S. dollars for the one-time 2007 redesign.
For more information about the DBIO Web site or the application process,
Claudia Lascar, MPA, MSLIS, AHIP
Assistant Professor/ Reference Librarian
City College of New York
Marshak Building, Room J29
138th Street at Convent Avenue
New York, NY 10031
Voice: 212 650-6826
Fax: 212 650-7626
E-mail: clascar at ccny.cuny.edu
Rev. November 5, 2006,
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